Zain Charts Way Forward For Telecom Industry

By JUSTUS ADEJUMOH

Chief Executive Officer of leading telecoms, Zain Nigeria, Bayo Ligali, was among  the Commonwealth Telecom Industry experts at a Summit in Abuja last week, to chart a new direction for the sector.
The Chief Executive who presented a  paper  with the theme “Opportunities and Challenges for Mobile Operators in Africa: The Zain Experience” at the Summit,  highlighted telecom industry growth opportunities and drivers. He also spoke on how telecom companies can help strengthen regional integration, strategic approach to Technological Enhancements and Convergence, the right approach to Product Development and Differentiation and Challenges to achieving expected growth targets.
In addition, Zain  also used the platform to showcase its bouquets of products and services during the conference.
The Summit which was organized by the London-based Commonwealth Telecommunication Organization (CTO)  attracted Senior Ministers from the Commonwealth and partner countries, decision makers, regulators, financiers, infrastructure developers and technology providers, among others.
Ligali was among the experts in developing forward-looking strategies for growing the rapidly evolving and extremely challenging telecoms industry in Africa and while maintaining current growth momentum.
The event was held at the Transcorp Hilton Hotel, Abuja, last week between October 6 and 8, 2008 it was  declared open by the President, Umaru Musa Yar'Adua.
The focus of the international summit included the following: exploration of the African fertile emerging market, bench marking the strategies for the continent's telecom industry against regional and international standards, helping industry operators to incorporate in their business objectives the African rural connectivity agenda, and how to encourage partnership between private and public sectors and regulators for the good of the industry.